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Author Archive

When “Business Requirements” go bad… Learn how to win anyway.

Traditional information technology requirements focus on the wrong things – on process instead of needs and analysis instead of research. Everyone who ever read a 100+ page requirements document and truly felt they understood what a project needed to be and how it should work, please raise your hand. Anyone? Ok, I see a couple hands – did the ultimate realization of the project mirror your understanding? and more importantly, was it successful? Our experience says that it rarely, if ever happens this way.

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Wearables: Why Apple zigged when tech zagged

Prediction: Apple will take it to the bank once again. With the much publicized and well documented release of the Apple Watch, they’re proclaiming just how well they understand their users and more importantly, their customers’ purchase behavior.

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ICYMI – Week of February 16

Missed something? The latest posts from this last week our LinkedIn and Twitter feeds are all right here. See local tech and client news and articles on UX, IoT or digital marketing.

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Top 5 UX Articles This Week

Read up on the ins and outs from our favourite 5 articles on UX this week. This week features excellent primers on user-centred design and collaborative design.

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When is Usability Testing not worth doing?

We recently met with a potential client who asked for some usability testing. They were using a somewhat proprietary Knowledge Management tool that they purchased from a well-established software vendor – not one of the big names, but with many big clients.

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Welcome to the UX Helps Blog!

We’re proud to launch our user-experience-focused blog, UX Helps. Brought to you by the team at UX Guys, we’re going to feature articles on all things user experience, with a particular focus on user research and interaction design. We also intend to bring in some special guest authors from time-to-time to spice things up. If there’s anything you want to hear more about, just let us know!

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Case Study: AlbertaBoostr.com

There are few institutions in Alberta as steadfast and longstanding as ATB Financial. At the heart of the 76-year-old bank is a strong spirit of innovation and technical leadership, so it comes as no surprise that ATB Financial is changing the way small businesses are funded.

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